Who I am
I excel at leading teams through ambiguous zero-to-one design challenges by helping businesses identify the right opportunities and craft elegant user-obsessed solutions. I have a decade of design experience and have spent the last few years hiring, managing and developing high performing teams.
As a UX leader, I build effective design teams, develop talent, and relentlessly advocate for the user across the organization. I believe product development is a team sport. I include others in the human centered design process and make design artifacts engaging & approachable for everyone.
As a designer, I specialize in UX strategy and new product definition. I believe it takes both identifying the right problem, as well as the right solution to be successful.
My leadership principles
Develop a culture of psychological safety, inclusivity, and trust.
Be a servant leader.
Embrace progress over perfection.
Your expectations as a leader are self-fulfilling.
Do what’s right.
advice i strive to follow
Design is not a checklist
You never nail it first try
Embrace the data, not your ego
Design requires deep humility
If you're not uncomfortable, you're not growing
When it's right, it will be obvious
Thoroughly plan so you can be flexible